In Module 3, we had to look at some blogs. During this session I came across a blog where they mentioned about SLIDE KLOWD.
A very useful tool, smartphones can be used for the lesson. No more reason to ban cell phone in class.
Justin Foster:
How to have an intimate company meeting with 1,000 employees? Try Klowd from MindShare Networks, the audience engagement app that turn a "talking head" presentation into a one-to-one conversation. It works like this: A presenter uploads his/her presentation to SlideKlowd. After you have put in the event information, you tell SlideKlowd to broadcast it to your audience's mobile devices. The audience connects and then can individually react, comment or ask questions, and the analytics tell the presenter how their event is going. Enterprise, education and obviously the events markets all can use this powerful tool.
Co-Founder and CMO Justin Foster of the Boise, Idaho company says Klowd helps presenters "get back to a level of intimacy and immediacy that is often missing from the large group format." By removing the barriers of sterile, top-down slideshows, professors can be in touch with their students in a lecture hall, employers can engage their employees more effectively, and who knows? Maybe startups going through their decks at investor conferences can finally know what their audience is thinking!
The company has had its challenges of course. "We were introducing a new market called audience engagement," Justin says, and while it had long been a marketing term, it had not been a product category. While the education curve for investors was steep, the company did get seed funding. Their culture is one of curiosity, which can have its downside, "Not every opportunity is an opportunity. A lot of them are distractions," he says, and discerning the difference has taken time. That curiosity also makes them "hunters of data and information" as they seek to improve on their wheel rather than reinvent one. They ask questions, which has led to the company mantra, "Wisdom is defined by the questions you ask."
Co-Founder and CMO Justin Foster of the Boise, Idaho company says Klowd helps presenters "get back to a level of intimacy and immediacy that is often missing from the large group format." By removing the barriers of sterile, top-down slideshows, professors can be in touch with their students in a lecture hall, employers can engage their employees more effectively, and who knows? Maybe startups going through their decks at investor conferences can finally know what their audience is thinking!
The company has had its challenges of course. "We were introducing a new market called audience engagement," Justin says, and while it had long been a marketing term, it had not been a product category. While the education curve for investors was steep, the company did get seed funding. Their culture is one of curiosity, which can have its downside, "Not every opportunity is an opportunity. A lot of them are distractions," he says, and discerning the difference has taken time. That curiosity also makes them "hunters of data and information" as they seek to improve on their wheel rather than reinvent one. They ask questions, which has led to the company mantra, "Wisdom is defined by the questions you ask."
Geen opmerkingen:
Een reactie posten